August Style Scoop: Your Guide to Aussie Fashion & Beauty Trends

2025-08-07
August Style Scoop: Your Guide to Aussie Fashion & Beauty Trends
Marie Claire Australia

G'day, fashion lovers! August in Australia is a funny time – we're still shaking off the winter chill, but the sun's starting to peek through and our style senses are telling us it's time for a refresh. Forget those heavy coats and boots (for now!), because the fashion and beauty world is already buzzing with exciting new trends. We’ve rounded up all the must-know news, from runway reports to influencer picks, ensuring you’re ahead of the curve this month.

What's Trending in Fashion?

Transitional Dressing is Key: Let's be honest, the weather can be unpredictable. The key is layering! Think lightweight knits, oversized shirts, and versatile jackets that can be easily removed as the day warms up. We're seeing a huge resurgence of 90s slip dresses layered under chunky cardigans – a perfect Aussie August look. Don't shy away from earthy tones like olive green, terracotta, and rust – they’re incredibly chic and work well with the seasonal landscape.

Statement Accessories: Even with simpler outfits, accessories are making a serious statement. Bold, chunky gold jewellery is everywhere, as are oversized sunglasses. Look out for bags with unique textures and colours – a pop of vibrant orange or electric blue can instantly elevate any outfit.

The Return of Tailoring: While comfort is always important, tailoring is back in a big way. Structured blazers, well-cut trousers, and sharp shirts are essential for a polished look. Pair them with sneakers for a more relaxed vibe, or dress them up with heels for a night out.

Beauty Buzz: What's Hot in August?

Skin Minimalism: Less is more when it comes to skincare this month. Focus on hydration and protecting your skin from the sun. Lightweight serums, moisturizers with SPF, and tinted sunscreens are your best friends. Embrace a 'no-makeup makeup' look with dewy foundations and subtle highlighting.

Warm-Toned Eyeshadows: Say goodbye to cool greys and hello to warm browns, golds, and bronzes. These shades complement the autumnal tones we're starting to see everywhere. A smoky eye with a bronze shimmer is a perfect way to transition your makeup routine.

Lip Oils are the New Lip Gloss: Hydration and shine – what’s not to love? Lip oils are having a moment, providing a glossy finish without the stickiness of traditional lip gloss. Choose a tinted version for a subtle pop of colour.

Influencer Spotlight

Keep an eye on Aussie influencers like @[Insert Aussie Influencer 1 Instagram Handle] and @[Insert Aussie Influencer 2 Instagram Handle] for their August style inspiration. They're showcasing the latest trends and proving that you can look effortlessly chic even in unpredictable weather!

Final Thoughts

August is all about embracing the transition and finding pieces that can be mixed and matched to create a variety of looks. Don't be afraid to experiment with different textures and colours, and most importantly, have fun with your style! Stay tuned for more fashion and beauty updates throughout the month.

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